Red Collar Group: Succession and Strategic Transformation (B)

內容大綱
This two-case series focuses on leadership succession and strategic transformation in a Chinese private business, Qingdao Red Collar Group Co., Ltd. (Red Collar Group).<br><br>Case B illustrates the succession story from the perspective of the chief executive officer’s daughter. When most of the professional managers did not meet the chief executive officer’s requirements, he reached out to his children. His daughter joined Red Collar Group in 2005, and succeeded her father as president in 2009 after he had observed her good performance and strong capabilities. Although she has performed remarkably as a leader, she understood that the succession was still a work in progress and that various challenges needed to be overcome while implementing the strategy.<br><br>This case is a supplement to 9B17M003.
學習目標
This case series is best suited for graduate or executive development courses on family business, strategy, corporate governance, and leadership. After completion of case B, students will be able to<ul><li>understand the differences and conflicts that may occur between founder entrepreneurs and their successors;</li><li>recommend action required to overcome conflicts to ensure a smooth transition for the succession process; and</li><li>identify the traits and behaviours of an authentic leader.</li></ul>
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