學門類別
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The Access to Medicine Index (B): Making an Impact
內容大綱
Supplement for product 9B17M010.
學習目標
This case is suitable for undergraduate and MBA students in courses in public policy, not-for-profit organizations, corporate social responsibility/sustainability, social enterprises, healthcare policy, international business, and emerging markets. It is particularly suited for classes that address stakeholder management, the role of not-for-profit organizations, the global market for medicines, business ethics, social entrepreneurship, and healthcare policy, with a particular focus on emerging markets. After completing the case, students will be able to: <ul><li>identify the interests of various stakeholders and explain how a not-for-profit organization capitalized on an opportunity; </li><li>recognize the challenges faced by the principal of a not-for-profit organization in creating change;</li><li>understand the workings of multi-stakeholder initiatives; and</li><li>identify the public health issues in emerging markets and the role of pharmaceutical companies in addressing those challenges.</li><ul>