學門類別
最新個案
- Leadership Imperatives in an AI World
- Vodafone Idea Merger - Unpacking IS Integration Strategies
- V21 Landmarks Pvt. Ltd: Scaling Newer Heights in Real Estate Entrepreneurship
- Snapchat’s Dilemma: Growth or Financial Sustainability
- Did I Just Cross the Line and Harass a Colleague?
- Predicting the Future Impacts of AI: McLuhan’s Tetrad Framework
- Porsche Drive (A) and (B): Student Spreadsheet
- Porsche Drive (B): Vehicle Subscription Strategy
- TNT Assignment: Financial Ratio Code Cracker
- Winsol: An Opportunity For Solar Expansion
Business Models and the Online Venture Challenge (B)
內容大綱
Supplement for product 9B17M050.
學習目標
This case is appropriate for courses in entrepreneurship (for both new and existing organizations) and is intended to demonstrate the role of the Business Model Canvas and lean start-up approaches to developing new opportunities. After completion of the case, students will be able to<ul><li>understand how opportunities and ideas can be developed into viable business models using the Business Model Canvas;</li><li>identify and evaluate a viable business model; and</li><li>appreciate how certain tools can assist lean start-ups in developing business models.</li><ul>