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Wilderness Safaris: Leveraging Technology for Impact
內容大綱
Headquartered in Botswana, Wilderness Safaris was an ecotourism operator that organized several camps and mobile safaris in Africa. Recently, Wilderness Safaris, and the industry in which it operated, had suffered from significant revenue loss because of the COVID-19 pandemic. Although Wilderness Safaris had managed to remain operable, the pandemic had changed the industry’s long-term landscape. The vice-president of Wilderness Safaris was interested in applying for an award designed to financially support organizations in solving wildlife conservation problems through technologies. She needed to assess and prioritize several technology innovations and communicate a clear strategy for balancing business profitability with social impact.
學習目標
This case can be used in undergraduate-level courses in strategy, communications, information technology (IT), and environmental studies. By working through the case and assignment questions, students will have the opportunity to do the following:<ul><li>Learn how to design and implement technology to solve key issues in wildlife conservation.</li><li>Think critically about how corporate social responsibility affects decision-making in for-profit companies.</li><li>Understand how to balance multiple priorities from different key stakeholders.</li><li>Evaluate the benefits and limitations associated with various technological innovations.</li><li>Conceptualize and communicate a clear strategy and technology solution using the IT strategic alignment model.</li></ul>