Carling Property Development: Reflections of an Entrepreneur

內容大綱
In February 2020, Peter Maxwell received his share from the sale of the Australian property development company he had co-founded in 2002: US$115 million. He began organizing his reflections on four of the most significant company decisions that had occurred at the company in recent years and how they had impacted the business. They focused on installing effective board governance; rejecting a move into resort development; maintaining ownership and control; and considering the personal health of the senior executives. Having been invited to speak at his alma mater, Maxwell was planning to ask the students to rank these decisions in terms of importance.
學習目標
This case is most appropriate for students in strategic management and can be used at both the undergraduate and graduate levels. It should be positioned near the end of a course because it not only assumes some basic awareness of core strategic management themes but also asks students to rank their relative importance. After working through the case and assignment questions, students will have heightened awareness of<ul><li>the absolute importance of addressing three of the primary themes in strategic management: board governance, diversification, and ownership/control;</li><li>the need to acknowledge corporate wellness, which is an understudied area in businesses— the personal health of managers should receive greater attention; and</li><li>How project (real estate) joint ventures (JVs) compare to traditional JVs, according to nine dimensions.</li></ul>
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