個案資料

Akanksha Tiwari served as the chief executive officer of the Varanasi Cantonment Board and faced the challenge of preparing for the upcoming Group of 20 (G20) meetings in Varanasi, India. Recognizing the need to enhance the cantonment’s appeal, Tiwari and her team had initiated several cleanliness and beautification efforts through the Swachh Chhawani, Swasth Chhawani program, which aligned with the Government of India’s Swachh Bharat Mission. These initiatives aimed to improve public health and overall living conditions for residents.<br><br>While the efforts had successfully transformed the cantonment, concerns arose regarding the long-term sustainability of these changes, particularly in engaging both military and civilian populations in maintaining cleanliness. Tiwari explored various options to ensure ongoing upkeep, including community engagement plans, incentive programs, and potential collaborations with military administration. As the G20 meetings approached, the urgency to secure lasting improvements intensified, prompting Tiwari to consider the most effective strategies for sustaining the cantonment’s transformation.

This case is suitable for courses in general management, strategy, and public administration—in a community behaviour context—at the undergraduate and postgraduate levels. It deals with topics such as leadership, public leadership, corporate social responsibility, and citizenship behaviour in the public domain, especially in reference to administrative and leadership roles. After working through the case and the assignment questions, students will be able to:<br><br><ul><li>Understand the concept of public leadership.</li><li>Appreciate the intricacy of managing public participation in the maintenance of public goods.</li><li>Understand the role of civilian officers within military establishments.</li><li>Identify the ways that public participation can be guaranteed in public service.</li></ul>

• public participation
• public administration
• sustainability strategies
• leadership in governance
• urban amenities
• community engagement
• cantonment management
• military-civilian collaboration
• citizenship behaviour
• public leadership
• civic responsibility
• infrastructure development
• cleanliness initiatives
• public service management
• strategic planning
• collaborative governance
• environmental sustainability
• public health improvements
• corporate social responsibility
• CSR