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SATA CommHealth: Resilient Community Care in the Post-pandemic Era
內容大綱
During the COVID-19 pandemic, SATA CommHealth, a Singapore-based social enterprise, made several strategic decisions in order to turn itself around, sharpen its organizational purpose, and reformulate its organizational strategy. SATA’s new strategy enabled it to secure a significant public contract in 2022, giving it a mandate as a primary care provider for migrant workers. As SATA’s financial performance stabilized, the board and the management were confronted with the next strategic dilemma: On the one hand, the organization could align itself with the national movement focusing on preventive care and population health; on the other, it could attempt to establish new capabilities to provide chronic disease care for an aging populace or dialysis care to a rapidly growing population of persons with end-stage kidney failure. Which course should SATA take to fulfill its mission of promoting lifelong health and serving the community in Singapore?
學習目標
After completing this case and working through the assignment questions, students should be able to do the following:<ul><li>Analyze an organization along the organization structure continuum and understand that the same market discipline is necessary to operate charitable and for-profit entities</li><li>Discuss the tensions and trade-offs between profit and impact in the management of organizations driven by a social mission</li><li>Explore the organizational structures and business models of social business hybrids in terms of effectiveness and sustainability</li><li>Understand the Theory of Change (TOC) and create a TOC that aligns with the strategic intent</li><li>Apply strategic concepts and use analytical tools including SWOT, PEST, and 5 Cs analysis</li><li>Assess the challenges associated with different value streams of care</li></ul>