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Designing Performance Metrics at GoDaddy
內容大綱
Scott Wagner has recently joined GoDaddy, a leading provider of cloud-based software and services that helped individuals and small businesses establish a web presence, in the dual role of chief operating officer and chief financial officer. One of his first tasks is to design a set of performance metrics that can be used to run the business. This case gives students the opportunity to develop a framework for thinking about GoDaddy's business and to design performance metrics that measure the health of the business and guide employee behavior.