個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Philip Morris Companies and Kraft, Inc.
內容大綱
Gives students the opportunity to explore the effect of substantial free cash flow on corporate acquisition and operating strategies. Students are also given the opportunity to extract information from the common stock prices of the participating firms. A variety of valuation techniques are employed to assess the plausibility of a restructuring plan.