個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Valerie Daniels-Carter: High Growth Entrepreneurship via Franchising
內容大綱
An introduction to franchising through the work of Valerie Daniels-Carter, who owns restaurant franchises across the country. The case looks at the history of franchising, franchise options, and how to do a financial analysis of franchise opportunities.