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- General Management
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- Organizational Behavior
- Information Technology
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- Teaching & the Case Method
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Eli Lilly and Co. (A): Globalization
內容大綱
Examines the changes taking place in Eli Lilly in response to the globalization of the pharmaceuticals industry. Identifies the steps taken by management, problems currently faced, and challenges for the future. Allows examination of the process of implementing a global strategy from the headquarters perspective.