DBS: Purpose-Driven Transformation

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Singapore-based bank DBS went through three waves of purpose-driven transformation, overhauling the bank's systems, upgrading employee skills, and re-centering its customer focus, with the bank's purpose growing bolder with each key milestone achieved. Find out how the board, CEO Piyush Gupta and his management committee steered the bank through the waves of change, and the challenges they had to overcome along the way.
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