個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Donna Dubinsky and Apple Computer, Inc. (D)
內容大綱
Accompanies Donna Dubinsky (A), (B), (C), and (E) but offers a unique additional perspective, that of the "antagonist" in this case, Debi Coleman. Coleman, vice president of manufacturing at Apple, offers her observations on the distribution conflict at Apple and her concerns about the Macintosh Division.