個案資料
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Three in the Middle: The Experience of Making Change at Micro Switch
內容大綱
Describes three middle managers acting in the role of change agents. Highlights their personal roles and their "moods" at two points in the course of introducing major cultural change. While their comments are only six months apart, they have reached a more pessimistic and sobering phase of the change process. It allows students to see how dynamic a change effort is, how the degree of optimism can shift, and what the major concerns are for change agents--in both the middle of the organization and in the middle of change.