個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Norton Group PLC: To Be or Not to Be in the Motorcycle Business (B)
內容大綱
Outlines the decisions taken by the company's management team in response to the challenges posed in Norton Group PLC (A). For each such decision, further data is provided for students to ponder the effectiveness of the action steps undertaken.