個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
How to Evaluate Corporate Strategy
內容大綱
The experiences of a number of companies demonstrate appropriate and inappropriate corporate strategies. Six criteria provide a basis for determining whether a strategy is right for a company. These are: internal consistency, consistency with the environment, appropriateness in the light of available resources, satisfactory degree of risk, appropriate time horizon, and workability.