個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
How to Buy/Sell Professional Services
內容大綱
Three key concepts are fundamental to professional services, and serve as a guide to the buying or selling of these services. First, a professional service must make a direct contribution to the reduction of the uncertainties involved in managing a business. Second, a professional service must address a specific, substantive problem of the business purchasing the service. Third, a professional service can only be purchased meaningfully from someone who is capable of rendering the service.