個案資料
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Digital Equipment Corp.: The Endpoint Model (A)
內容大綱
Describes a comprehensive manufacturing strategy designed to reduce substantially the cycle time of orders (i.e. the time between the placement of an order by a customer and its delivery to the customer). To launch the strategy Digital has adopted manufacturing resource planning (MRP II). The case allows students to assess the pros and cons of the strategy which requires rapid information flows and tight manufacturing discipline, the usefulness of MRP II which integrates manufacturing with overall business plans, and the implementation process to date.