個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Competitive Dynamics in Home Video Games (D): The Nintendo Super NES
內容大綱
Sets the scene for Nintendo's launch of its Super NES console in Japan and in the United States and describes consumer reaction to the console versus that of its major competitor at the time, Sega. A rewritten version of an earlier case.