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Generali: Paving the Way for CEE Expansion
內容大綱
Generali was one of Italy's largest companies and one of Europe's largest insurers and had for decades been at the center of the web of cross-shareholding that has characterized the opaque brand of old Italian capitalism. This bred sub-par returns while serving to strengthen a small group of shareholders. Under new CEO Mario Greco and his vision of a "revolution of simplicity, discipline and focus" the company underwent a successful turnaround. One of Greco's most urgent tasks was to remove uncertainty surrounding the company's majority stake in a joint venture in Central and Eastern Europe, which it had used as a vehicle for expansion in the region.