Digital Commerce and Delivery: Preparing Food and Retail Value Chains for a 50-50 World

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Increasing digitalization of grocery retail and quick commerce reveals insights about managing complex supply chains at scale and shifting revenue streams from product sales to data monetization. How are the roles of retailers changing? What happens if marginal cost goes to zero? How might new models change the grocery value chain? Building on earlier future of commerce themes, this note illustrates the challenges and opportunities of next generation retail trends in the grocery sector, including automated order management, logistics optimization, automated fulfillment centers, and the outlook for the future.
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