個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
How Information Gives You Competitive Advantage
內容大綱
Information technology is more than just computers. It must be conceived of broadly to encompass information as well as a spectrum of technologies that process the information. An important concept that highlights the role of information technology is the "value chain." This concept divides a company's activities into the technologically and economically distinct activities it performs to do business (marketing and delivery to buyers, support and servicing after sale, installation, repair, and parts inventory management, for example).