個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Keurig
內容大綱
Nick Lazaris becomes Keurig's third CEO in three years, after one founder was fired and the other decided to leave the company. He inherits a company that has made several abortive attempts to launch its new coffee brewing system. Now, problems with crucial suppliers threaten the next proposed launch plan.