Mysore Saree Udyog: Establishing a culture of professionalism in a family business

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Mysore Saree Udyog is an iconic retail store in Bangalore for sarees, fabric and other Indian traditional wear. Its success rests on the family's merchandising skills and the delivery of a personalised in-store experience, both of which are difficult to replicate. The next generation has a different vision and does not want to be involved in day-to-day operations. The founders have concluded that the best way forward is to professionalise and expand geographically, but they are worried about the associated risks. The case offers insights into a structured approach for family businesses to build a professional culture and maximise Enterprise value while minimising risks.
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