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Blue Ocean Strategy Implementation Scenario Case: Tipping Point Leadership and Fair Process in Action
內容大綱
The Blue Ocean Strategy Implementation Scenario Case offers a set of interactive group scenarios which are designed to deepen the participants' understanding of blue ocean strategy implementation principles. Using the four scenarios participants work in teams as they learn to apply key concepts of tipping point leadership and fair process. The four settings (health insurance, manufacturing, government, and banking) show how blue ocean strategy implementation principles apply at different organizational levels to overcome the four key implementation hurdles (cognitive, resource, motivational and political).