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- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
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- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Symphony: A 21st-Century Communicator
內容大綱
Initially conceived as a competitor to Bloomberg's terminals, a consortium of financial services firms launched its own secure messaging platform, Symphony, in 2014. Symphony soon expanded beyond chat to include a range of services including data integrations, bots, applications, and a web conferencing solution; by 2019 Symphony's user base grew to 400 thousand clients, larger than Bloomberg's. This case explores Symphony's options for future growth-including how to leverage the need for Robotic Process Automation (RPA) in the financial sector and possible expansion beyond financial services. In analyzing the firm's options, students must consider an array of challenges, including: competitive pressure within the sector and beyond its scope, changing use attitudes for communications technology, the rise of cloud computing, and a changing regulatory environment.