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- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Netflix: Going Public
內容大綱
For Netflix's IPO, on May 23, 2002, the company selected Merrill Lynch as the lease underwriter. The case details the process the offering team followed to lead the company to a successful IPO during difficult market conditions. Covers the process for selecting the underwriters, working with the SEC, the road show, decisions on pricing, the lock-up period and directed shares, and issues relating to the SEC-mandated quiet period and material disclosures.