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最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
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- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Bevi: Unbottling the Future
內容大綱
Bevi was founded to enable a permanent transition away from single-use bottles and cans in order to make an environmental impact. The company built and sold thousands of IoT-enabled smart water dispensers that offered filtered, sparkling and flavored water on tap. Bevi's machines have helped save over 150 million bottles and cans from ending up in landfills. This case explores Bevi's product roadmap, market structures that impacted the company's growth and the complexity of pursuing a dual distribution model in the beverage industry. The case also highlights issues of leadership management and retention in high-growth startups, as well as the strategic decisions the company faced along the way.