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Cavinkare Private Limited B Vision and Strategy
內容大綱
This case on CavinKare describes the incredible vision the organization set itself. This case is set at a time, when the company had achieved significant progress towards its incredible vision, but needed a quantum jump in performance to sustain its growth. The case describes the FMCG industry and the firm's capabilities, and evolves strategic challenges facing the company, including sustaining high-growth, expanding the product focus to men's range of products, and investment in the services business.