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Nestle-Rowntree (B)
內容大綱
The second of a three-part series on the 2.5 billion British pounds takeover of Rowntree by Nestle in 1988. Nestle has launched a hostile bid for Rowntree; this case ends at a breaking point in the process and places us in the middle of a critical negotiation session of the most senior executives of the two companies. Written from Nestle's point of view, it raises questions regarding the takeover price and the potential post-acquisition integration and organization structure.