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最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
ObEN PAI: Building a World of Personal AI Avatars
內容大綱
The case charts the creation and development of ObEN, a Los Angeles start-up that offers two kinds of personal artificial intelligence avatars - consumer avatars that can be created by individuals on their smartphones, and avatars that recreate a celebrity persona (requiring more data). It explores the challenges facing the company: building prototypes, recruiting staff, identifying markets, dealing with public acceptance issues, and attracting funding, while developing new technology and exploiting innovations such as blockchain (the commercial applications of which are still to be identified).