Rank Xerox : Global Transfer of Best Practices (A)

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Global Transfer of Best Practices Carlos Camarero led Rank Xerox's Wave C initiative. Wave I (to improve revenues) was successful and Wave II (to redefine sales processes) was disappointing. Carlos prepared to discuss with Rank Xerox's Managing Directior (Bernard Fournier) Wave I's success, Wave II's failure, and lessons learned about best-practice transfer.
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