學門類別
哈佛
- General Management
- Marketing
- Entrepreneurship
- International Business
- Accounting
- Finance
- Operations Management
- Strategy
- Human Resource Management
- Social Enterprise
- Business Ethics
- Organizational Behavior
- Information Technology
- Negotiation
- Business & Government Relations
- Service Management
- Sales
- Economics
- Teaching & the Case Method
最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Corporate Entrepreneurship at Enagas: Transforming from the Inside Out
內容大綱
In September 2017, Fernando Impuesto, Commercial and Technical Services Director at Madrid-based natural gas infrastructure company Enagas, was offered the opportunity to transform the company's pilot intrapreneurship initiative into a robust corporate entrepreneurship program to support the company's new "decarbonization" strategy. Within two weeks, he needed to make a proposal about how to structure the program and focus his efforts in the first year, with the ultimate goal of generating a new portfolio worth €1 billion in five to ten years. Stepping into Impuesto's shoes, students will make recommendations for effectively addressing key corporate entrepreneurship tensions, including: tight vs. loose control; internally focused vs. externally focused initiatives; and old versus new ownership and governance models and relationships.