個案資料
了解個案內容與學習目標,選擇授課教師及使用課程。
The Future of Platforms
內容大綱
Innovation and transaction platforms have enabled nearly every type of exchange and activity imaginable in today’s world, earning some of the companies that own them valuations in excess of $1 trillion. But while successful platforms yield a powerful competitive advantage with financial results to match, the nature of platforms is changing, as are the ecosystems and technologies that drive them and the challenges and rules associated with managing them.