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最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
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- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Volkswagen's Defeat Device Debacle
內容大綱
The discovery of Volkswagen's intentional deception on the NOx emissions of its diesel engine products in September 2015 resulted in nearly an instantaneous loss of 30% of the company's value. In the weeks and months that followed, VW found itself under attack from nearly every possible government regulator, consumer interest group, and environmental action interest worldwide. It faced $18 billion in potential financial penalties, and possibly of more import, irreparable damage to its global reputation. Out of the hundreds of news stories and investigative committees two questions were repeated: How did this happen and how could it be rectified?