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Tiffany & Co.: The LVMH Proposal and LVMH: The Tiffany Acquisition -- Merger Negotiation Application (SIMULATION)
內容大綱
The cases "Tiffany & Co.: The LVMH Proposal" (UVA-F-2012) and "LVMH: The Tiffany Acquisition" (UVA-F-2013) serve as two sides of a merger negotiation exercise set in October 2019. Students are asked to represent either LVMH, the acquirer, or Tiffany & Co. (Tiffany), the target company. This multimedia application allows the instructor to collect and analyze the intermediate and final negotiation results and automatically creates a slide deck for final debrief.