個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Olymel: Strategic Expansion in the Pork Industry
內容大綱
The case highlights how global dynamics impact both regional economic development and the organizational growth of a market-leading pork producer with a promising yet uncertain future. A key Western Canadian pork production industry stakeholder was tasked with assessing existing environmental complexities as well as global supply and demand factors in an effort to address changing consumer preferences. After determining that global factors could either support or limit further industry investment, the aforementioned stakeholder had to evaluate company resources and firm risks to identify the qualitative and quantitative factors that would influence two specific expansion opportunities and the associated income projections within the local industry.