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Zingerman's Delicatessen: Sustainable Packaging Initiatives at a Local Michigan Business
內容大綱
Zingerman's in Ann Arbor, Michigan, began operations as a corner delicatessen selling sandwiches. It grew to become a community of ten businesses, establishing itself as a local favorite and a nationally known achiever. This case analyzes factors that Mark Fate-a recently promoted purchasing manager for Zingerman's Deli-is considering as he determines how to transition from using traditional plastic and paper packaging to more sustainable packaging alternatives, both in-house and for take-out. The case delves into the details of current and alternative packaging materials used in the food industry, highlighting the benefits and shortcomings of each. It then transitions to considerations regarding Fate's proposal, emphasizing aspects that are imperative for Zingerman's in making such a change. Overall, the case encourages students to consider the factors and challenges Fate faced in his efforts to integrate more sustainable packaging while enabling Zingerman's Deli to continue as a profitable business that satisfies both customers and employees.