個案資料
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Martin Trailers Limited
內容大綱
Martin Trailers Limited, which has grown rapidly, produces a line of camping trailers, which have a pronounced seasonal sales pattern. Details for the previous year's planning process, staffing levels, production outputs and costs are reviewed by the owner, with the objective of improving the management of materials in the year ahead. Sufficient information is available to perform a quantitative analysis of the aggregate planning decision and its relationship to material requirements planning.
學習目標
The case can be used as a general introduction to operations management, or it can be used as an aggregate planning case. It is suitable for use in an introductory operations management course at the undergraduate or graduate level.