個案資料

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MacPherson Refrigeration Limited

內容大綱
Linda Metzler, newly-appointed production planning manager, is drafting an aggregate production plan for the company's refrigerators, freezers and air conditioners for the next year. She has considered three plans. Students are asked to devise better plans and to evaluate the quantitative and qualitative factors favouring them. Ultimately, the use of linear programming to construct aggregate plans will be introduced.
學習目標
To expose students to the trade offs involved in the aggregate planning process. Many of these are quantitative, but there are some qualitative ones, as well.
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