個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Pennzoil-Quaker State Canada: The One-to-One Decision (B)
內容大綱
This supplement to Pennzoil-Quaker State Canada: The One-To-One Decision (A), product 9B04A010 looks at the 240-day field trail of a program designed to build loyalty among consumers, and to increase frequency of oil changes.