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E+Co: The Path to Scale (B)
內容大綱
This B case presents a conversation between E+Co's co-founders and an employee in Latin America who had raised the tough question of scale at E+Co's 2006 annual retreat. One of the co-founders' response for getting E+Co 10 times more impactful in emerging economies was to adopt what he called a strategy of wedges. Also presented is a set of complementary strategies that together could help achieve steady local impact and rapid growth. The conversation also exposes some of the strategic experiments attempted by E+Co during the past 12 years that did not achieve the expected goals yet inspired new paths to scale. This is a supplement to E+Co: A Tipping Point for Clean Energy Entrepreneurship (A), product # 9B07M054.