學門類別
最新個案
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Ashta Chamma - The Biggest Small Movie Ever Made (B)
內容大綱
This supplement to Ashta Chamma — The Biggest Small Movie Ever Made (A) presents the outcome after the movie’s release.
學習目標
This case was written for an entrepreneurship course. It has the following objectives:<ul><li>Stimulate discussion and reflection on post-MBA careers.</li><li>Probe into the role of entrepreneurial learning in venture survival and success. </li><li>Provide insights into the workings of the Indian movie industry, which is the largest movie industry in the world in terms of movies made per year.</ul></li>