個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Dominion Resources, Inc. (A)
內容大綱
Dominion Resources is an industry giant, generating and distributing electricity throughout much of the northeastern United States. The company has continuously explored and expanded into new markets. Its portfolio includes fossil-fueled electricity, nuclear power, renewable energies, gas exploration and more. This standalone A case considers a recent question of the proper mix between regulated and unregulated markets and the impact of such a decision on the firm’s future success. The standalone B case, Dominion Resources, Inc. (B) 9B13M009, examines how the disaster at the Fukushima Daiichi Nuclear Power Plant in Japan affects Dominion’s strategic planning given the change in public perception of nuclear power following the incident.
學習目標
The A and B cases introduce students to the dynamics of the energy business. Students learn about regulated and unregulated markets, strategic decision making and its challenges, ethical dilemmas and the impact of an environmental disaster on business operations.