個案總覽
依發行單位、學門或關鍵字，找到適合的教學個案。
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ACCOR (A)
ACCOR, a French-based lodging and restaurant company, is described from its founding in 1967 to its 1990 acquisition of Motel 6. Particular attention is devoted to ACCOR's co-chairmen, Paul Dubrule and Gerard Pelisson, and the management policies they have put in place. ACCOR's venture into North America raises strategic, organizational, and integration challenges. -
ACCOR (B)
Supplements the (A) case.