個案總覽
依發行單位、學門或關鍵字,找到適合的教學個案。
-
Marketing CEO Dave Balter on achieving the corporate full Monty
The founder and CEO of BzzAgent, a word-of mouth media company, believes strongly in radical corporate transparency. In practice that can mean frank self-examination in his blogs, publicly posting his company's sales presentations, and rotating an executive office space among employees at every level.