The case illustrates the efforts of the International Federation of Red Cross and Red Crescent (IFRC) in the area of emergency response preparedness. It provides an anecdotal description of IFRC's failure in promptly responding to the 1998 Hurricane Mitch disaster that swept through Central America. It then proceeds in describing how the disaster triggered off IFRC's pilot initiative, the Pan-American Disaster Response Unit, as well as general awareness on the need to institutionalize preparedness by leveraging on five different "resources": people, knowledge, goods, money, and the humanitarian community.

The case by utilizing the example of the Gujarat earthquake, illustrates the role of The International Federation of Red Cross and Red Crescent (IFRC) as a choreographer of disaster management and the nature of the supply chain - multiple, global, dynamic, and temporary - it coordinates. It describes the challenging context - high degree of uncertainty and limited authority, human and financial resources - in which it extends assistance to afflicted populations. The case reviews the organization's efforts to put in place a flexible and efficient logistics system that maximizes the contribution of each party.