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No Going Back: Challenges and Opportunities After COVID-19
As businesses navigate the reopening of the economy during a global pandemic, a lot will be different. Many executives have expressed a desire to 'do the right thing'. But what is the right thing? The authors argue that the United Nation's Sustainable Development Goals can serve as guidelines. The 17 'SDGs' range from affordable and clean energy to climate action to partnerships to achieve the goals. One thing is certain, they say: Leading a company after COVID will require dealing sensitively with the pain, loss and financial consequences of the pandemic for stakeholders across the board.