Banco Itau was founded in 1945 and is the second largest private bank in Brazil. As part of its social responsibility strategy, it has created a Community Assistance Program aimed at projects in education and health. To carry out this program, the bank has established cross-sector alliances with partners selected for their technical expertise to operate these programs and to establish relations with the communities. One of the two programs--Education & Participation--has helped civil society organizations that assist needy students with supplementary schooling programs. Itau's primary nonprofit partner, CENPEC, is dedicated to research and strengthening public education. CENPEC provides technical direction and establishes contact with community organizations. The program includes the Itau Education & Participation Prize and constitutes one of the most competitive selection processes in Brazil's Third Sector.