個案總覽

As mandatory sustainability reporting gains ground, a focus on what investors want provides a useful lens for corporate planning. The transition away from fossil fuels to renewable energy is creating new market conditions where sustainability builds resilience and increases the capacity for business growth. New reporting will reveal how leaders see the future, how they are planning to meet it, and what value they expect to be able to create for their companies.

Because managers hold a status in society similar to that of doctors and lawyers, it is natural to think of business as a profession-and of business schools as professional schools. But, argues Barker, a professor at Cambridge University's Judge Business School, that can lead to inappropriate analysis and misguided perceptions. We turn to professionals for advice, he writes, because they have knowledge that we don't. We trust their advice because they've been guaranteed by professional associations that establish the boundaries of the field and reach consensus on what body of learning is required for formal training and certification. These associations make a market for professional services feasible. Although business schools might be able to reach consensus on what they should teach, the proper question is whether what they teach qualifies students to manage. After all, successful businesses are commonly run by people without MBAs. Managers' roles are inherently general, variable, and indefinable; their core skill is to integrate across functional areas, groups of people, and circumstances. Integration is learned in the minds of MBA students, whose experiences and careers are widely diverse, rather than taught in the content of program modules. Thus business education must be highly collaborative, with grading downplayed, and learning must differ according to the stage of a student's career. Business schools are not professional schools. They are incubators for business leadership.